I usually prefer to buy vintage clothes in person. It’s nice to be able to feel and have a good look before buying. Having said that nothing can beat the convenience of shopping online. Traditionally the best places to look for a wide range of vintage from many sellers have been Ebay and Etsy, but I have found a new love for the more recent ASOS marketplace.
ASOS Marketplace is in many ways similar to Etsy, only have many more British sellers and is more user friendly. Vintage traders can have their own online shop, with a blog and people can follow particular shops that they like. There is also a feedback rating system similar to Ebay. There is quite a personal touch to the site and it does feel like lots of individual traders with the added benefit of being able to search for a particular item across all the boutiques.
ASOS have a policy where all the stock must be photographed on real people in natural daylight. So no mannequins and no Photoshop. As a buyer this is brilliant as its gives a much more realistic impression of how a garment will look and how the fabrics hang. From a sellers point of view I can see this being tricky. You need a decent model and camera, not to mention a great location to take the pictures. Many sellers have an amazing selection of pictures, others completely fail.
As with everywhere there is a total lack of anything pre 1950s. I’m actually starting to worry that the vintage industry is running out of really old stuff! But I saw lots of lovely 1950s frocks.
As I’m a little obsessed with coral at the moment here are my favourite dresses from the site.
ASOS Marketplace Links…
Jarvis and Janis
Bohemian Rose Vintage
Once Upon a Time